Senior Campaign Delivery and Channel Manager

ABOUT THE V&A EAST

V&A East Storehouse and Museum are two free cultural destinations created in partnership with young people and inspired by east London’s creative heritage. Working directly with the voices that are shaping global contemporary culture and bringing the V&A collection and archive to life in new ways, V&A East celebrates making in all its forms, opening new possibilities and discoveries for everyone.

V&A East Storehouse’s access all-areas experience of the V&A collection opened to widespread public and critical acclaim in May 2026, and V&A East Museum will open in Spring 2026, introducing new galleries and a multi-faceted public programme, including a landmark exhibition, The Music is Black – A British Story.

V&A East is for everyone but aims to super serve Gen Z and local audiences, as well as those who would not usually visit a museum or gallery.

ABOUT THE ROLE

Working at the intersection of marketing, partnerships, digital, and community engagement, this role is responsible for maximising resources and opportunities to build campaign reach and engagement for the launch of V&A East Museum, the opening exhibition The Music Is Black and public programming across the V&A East sites and East Bank.

The Senior Campaign Delivery and Channel Manager, V&A East sits in the V&A’s Marketing team, acting as a linchpin for the multi-faceted complex launch across the Audience Division (marketing, digital, communications), the V&A East venue team (including curatorial, learning and operations), as well as other central support functions (design, development and commercial) and external partners (including East Bank, media and brand partners.

Their focus is to ensure strategic, effective and efficient delivery that meets V&A East’s audience and commercial goals through all touchpoints, partners and channels (paid, earned, shared and owned).

KEY RESPONSIBILITIES

Campaign and partnership management

• Hold an end-to-end launch project plan from planning to delivery, and reporting.
• Bring together multi-channel campaigns and content (digital, social, outdoor, partnerships, PR) with specialist team leads, to reach priority audiences with internal teams and external relationships.
• Act as a central point for delivery of partnership marketing opportunities, including with East Bank, Queen Elizabeth Olympic Park, campaign sponsors and relevant youth focussed brands.
• Be responsible for project timelines, budgets, agencies, and cross-team deliver.
• Managing multiple stakeholder groups internally and externally to ensure clear alignment and communication, and on-time, on-budget delivery.

Channel strategy and delivery

• Working with specialist agencies and teams, implement a multi-channel campaign plan that engages young, local, and diverse audiences.
• Hold integrated content and media plans for digital, social, outdoor, print, and broadcast media to ensure joined up delivery.
• Manage integrated campaign performance data with senior stakeholder groups.
• Manage influencer and community ambassador programme delivery, ensuring authentic representation and reach.

Community and audience focus

• Work closely with community engagement teams to embed local voices into campaign storytelling.
• Ensure marketing and launch activity reflects the cultural richness and diversity of East London.
• Drive partnerships with local schools, colleges, creative networks, and grassroots organisations.

CANDIDATE REQUIREMENTS

Essential

• Proven track record of delivering complex, high-profile launch or event programmes.
• Experience managing multi-channel marketing and communications campaigns with measurable impact.
• Digital marketing expertise, including social media strategy and analytics.
• Experience managing creative and media agencies and production partners.
• Exceptional project management skills, including budget management and stakeholder coordination.
• Excellent communication and interpersonal skills, with the ability to work across cultures and communities.
• Understanding of audience development, particularly engaging young and diverse communities.
• Shares our Values of Sustainability, Equity, Creativity, Collaboration & Generosity.
• Knowledge of East London’s cultural landscape and V&A East target audience (desirable).

To view the full job description, please click here – > V&A East – Senior Campaign Delivery and Channel Manager, V&A East – JD

You will be emailed by the V&A Recruitment team usually 2-3 weeks after the application deadline with an update on your application.

Application support: How to write a winning museum job application

Hours: 36 hours per week, 9am-5.15pm Mon-Fri

Interviews: Interview (panel, competency based) 5th/6th/7th November 2025

Location: Primary location V&A East, Queen Elizabeth Olympic Park, secondary location: V&A South Ken (60% on site, 40% remote working)